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What does Fronde mean?

Originally a French word meaning sling the word fronde has evolved to signify the spirit that inspires people to challenge orthodox thinking and provoke change. Appropriately, it also suggests New Zealand’s iconic fern and is pronounced the same way - Frond(e).

These attributes support Fronde’s mission – to help our clients succeed – by challenging, leading and supporting them in our own special way, with grounded innovation and creative pragmatism. They are encapsulated in our principles – openness, honesty, trust, courage and value.

And at the heart of this are Fronde's people – talented, enthusiastic, high performers – not only technically strong, but great at working with our clients and partners.